How to catch a lead…
Think of your website as a map. You want your clients to go from point A, their entry point, to point B the place where they perform some sort of desired action, whether it’s making a purchase online or filling out a contact form.
Unfortunately, this doesn’t always happen. That’s why we set mousetraps. Mousetraps are just places on your website built to capture valuable information about the people viewing your site. They can be in the form of free information or valuable tips, but it usually has to be something that has some perceived value in order for your visitors to want to give up personal information.
Even if you only collect a name and an email address, you still have information you can use to start cultivating an internal prospect list in which you can market to electronically with monthly offers.
Want to know the three key secrets to making your mousetraps successful? Just fill out the following form and we’ll send them to you… Ready to stop reading and build your own mousetraps? Click here
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