Real men don’t ask for directions
Guess what? Your visitors don’t either. If you need a map and compass to navigate your site, your potential customers will be bailing before they can even see your value proposition. It’s no secret. The average website visitor spends less than 30 seconds on a web page.
That’s why your usability is such a key factor when it comes to measuring the success of your website. Just because it makes sense to you, doesn’t mean your visitors will understand it and be able to do what you want them to do.
Usability testing should be… no…
must be a part of your website development if you want your site to be successful. SGG puts every website we create through numerous testing sessions with a
network of testers ranging from all different markets. Each tester, after navigating your site, takes a comprehensive survey to report their feedback. We then review the results and make adjustments to the site wherever needed.
Ready to get started?
Click here to talk to Frances.